Table 4 Actions for Strategic area 4 (promote innovation and entrepreneurship focused on the area of promotion of healthy eating)

Use digital communication for the promotion of healthy eating

To build an online information platform about fish and its nutritional value, providing interactive materials for teaching, and to support the presence of fish in school meals

To promote the use of digital media in public institutions (e.g. waiting rooms, service desks) for the promotion of healthy eating

Reorient research financial priorities

To propose alignment of funding priorities for research, in state laboratories and funding agencies, with the national priorities in the area of healthy eating promotion

Monitoring systems for food consumption and foods nutritional composition

To propose the creation of innovative and sustainable monitoring systems that allow a permanent evaluation of food intake

To allow the access to free and universal nutritional information of food products through a digital platform, which will be publicised among the general population, in order to stimulate the creation of new entrepreneurial initiatives that promote healthy eating